Panel debate: integrated campaigning and fundraising

  • Tue 15th 2011, teri
Categories: blog

Following yesterday’s agenda, you might have noticed Wednesday’s NFPtweetup is all about integrated campaigning and fundraising.

We’ll hear from Adrian Cockle, and learn how WWF-UK turned a tweet into a roar. We’ll also hear from Fiona McLaren and see how Amnesty International UK responded online to the protests in Egypt in recent weeks – including crisis mode stats (!)

Later in the evening, the panel debate will begin to explore some of the questions below – as well as bring the discussion to the floor:

  • The challenges and opportunities of integrating campaigning and fundraising
  • Has social media/the social web fundamentally changed campaigning and activism? Does their existence make charities’ jobs easier or have they encouraged ‘slactivism’ and made it harder to generate meaningful/long-term engagement?
  • Do donors/fundraisers and campaigners have different preferences and demographics?  Should we expect supporters that donate to become activists or campaigners or vice versa?

If there is something you’d like us to explore further, please let us know: comment below, tweet @NFPtweetup, or wave at the person with the microphone tomorrow night!

See you tomorrow,

Teri

One Response to “Panel debate: integrated campaigning and fundraising”

  1. Lesley says:

    As a fundraiser I’m especially looking forward to this! There is a lot to talk about and learn around combining fundraising and online campaigning – and combining fundraising and social media/online community engagement in general. Another interesting and exciting #nfptweetup to look forward to!



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